National Breastfeeding Awareness Fun Run – Cambodia

Organizing a successful 3–5km fun run to raise awareness about the importance of breastfeeding in Cambodia

Mekhala strategized, coordinated, and organized a successful 3–5km fun run to raise awareness about the importance of breastfeeding in Cambodia. The event brought together over 700 participants, including high-ranking government officials, members of partner NGOs and the public, united in a visible show of support for national breastfeeding campaigns. Mekhala provided strategic communications support and on-ground coordination, contributing to widespread media coverage and strong engagement across social media platforms.

Task/Outcome

  • Collaborated with an NGO for a 3–5km fun run in Cambodia, raising breastfeeding awareness with 175+ participants.
  • Provided strategic communication and on-site coordination.
  • Gained media coverage with 75K+ impressions.
  • Generated 50K+ social media engagements.

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